Irish Girl Guides and Hi Digital project received the 2025 Media Literacy Award for Best Media Literacy Initiative for Older Adults.

This programme is made possible by the Vodafone Foundation and ALONE, as well as the countless work of Irish Girl Guide members and volunteers. Without them this programme would not work and it is because of them we are able to reach older adults in communities across the island of Ireland. 

This national recognition celebrates the impact of Hi Digital, a collaborative programme made possible by the Vodafone Foundation and ALONE and delivered through the dedication and enthusiasm of Irish Girl Guides members and volunteers across the country. Their efforts have empowered thousands of older adults to build confidence and skills in the digital world. 

Mary Lillis (left in pic), Hi Digital Committee Chairperson, says: “Without this collaboration and all Irish Girl Guides volunteers, this programme would not work.

“It is because of them we are able to reach older adults in communities across the island of Ireland. Their commitment and kindness make a real difference every day, helping people feel more confident and connected in our increasingly digital world.”

In 2024 – 2025, 23 Guide and Senior Branch Units have helped more than 2,000 older adults. Covering everything from WhatsApp to Google Maps to booking a train online. 

To learn more about Irish Girl Guides and Hi Digital go to What is Hi Digital? - Irish Girl Guides. Mary Lillis, Hi Digital Committee Chairperson and North Longford Senior Branch Leader, and Isabella Bennett (right in pic), Hi Digital Support Officer, attended the Awards ceremony at Virgin Media Studios on October 6th and happily accepted the Award on behalf of all the Units who participated. 

Mary added that “it is an honour for all of us to receive this recognition, which truly belongs to every Guide, Leader, and volunteer who has contributed to Hi Digital’s success.” For more information about the Awards and the other outstanding shortlisted initiatives check out the Awards page at MLI Awards 2025 Shortlist - Media Literacy Ireland.