Pilsner Urquell celebrates 180 years as world’s first golden pilsner
Pilsner Urquell, the world’s original golden pilsner, is celebrating 180 years of putting foam smiles on people’s faces. First brewed on the 5th October 1842, through its iconic pilsner style, the brand, which is part of Asahi Europe & International, has inspired thousands of other pilsner beers around the world.
To commemorate the momentous anniversary, this year’s annual Pilsner Fest will be taking place in the city of Plzeň, Czech Republic, where Pilsner Urquell first originated, on Saturday 8th October.