Birmingham has a head start as Sport England targets inactivity
Birmingham is leading the way in tackling the inactivity crisis thanks to a range of FREE initiatives aimed at getting Brummies off the couch. As Sport England unveiled new four-year plan to tackle inactivity, people across Birmingham were embarking on another day of FREE, fun activities aimed at getting Brummies off the couch. Initiatives such as Active Parks, Big Birmingham Bikes, Run Birmingham and Be Active are helping thousands or people lead active lives - with an emphasis on participation rather than simply competition.